Print-centric to platform-agnostic

Posted on July 17, 2007 by Melissa Worden

Back in December, this video about The Post-Crescent (Appleton, Wisc.) newsroom’s name change to The Information Center and what that means was posted to YouTube.

Andrew Oppmann, executive editor/general manager, describes how the paper is moving from being print-centric to platform-agnostic. “The whole goal of the Information Center: Get the information out in a variety of different ways rather than just the daily newspaper,” he explains.

The newsroom is broken down in to five major desks: Public Service, Community Conversation, Multimedia, Custom Publishing, and the Local desk. This video explains each and how the news gathering process has changed.